Help Center
Browse guides, tutorials, and answers about LLM Pulse: how to track brand visibility, read your metrics, set up integrations, and get the most out of the platform.
FAQ
How LLM Pulse Works
LLM Pulse is a platform designed to help you understand how your brand, product, or company appears in large language...
How are metrics calculated at LLM Pulse?
When AI assistants like ChatGPT, Perplexity, or Google’s AI answer questions about topics in your industry, are they ...
How are Sentiment and Net Sentiment Scores calculated?
LLM Pulse analyzes sentiment at the response level first, then aggregates it to give you meaningful insights across y...
What is a Citation?
A citation is a domain or URL that an AI model returns as a source for an answer. It may appear as a visible link, do...
What is a Brand Mention?
In LLM Pulse, a Brand Mention refers exclusively to an explicit reference to a brand, such as a company or product na...
Why don’t my ChatGPT chats show citations?
ChatGPT does not search the web for every answer. For straightforward questions or familiar topics, it can draw on it...
Why does Google AI Overviews show “No results”?
Google decides on a case-by-case basis whether to display an AI Overview. It is normal for AI Overviews to appear inc...
When does prompt data update?
LLM Pulse runs scheduled updates for all accounts to track your prompts across AI models.
Should I track daily, weekly, or monthly?
LLM Pulse supports daily, weekly, and monthly tracking. Weekly is the default because it captures real trends without...
Why does Gemini sometimes decline to answer?
Gemini sometimes declines to answer prompts on sensitive or regulated topics. LLM Pulse counts these runs as no answe...
Getting Started
Welcome to LLM Pulse
LLM Pulse is an AI search visibility and reputation platform. It helps brands monitor how they appear across AI-power...
Create your first AI visibility project
A project in LLM Pulse represents a brand or website you want to track across AI search engines. The onboarding wizar...
Add competitors to benchmark AI share of voice
Competitors let you benchmark your brand's AI visibility against other players in your market. LLM Pulse tracks their...
Understand your AI visibility dashboard
The Dashboard is your home base in LLM Pulse. It shows a summary of all your projects with key metrics at a glance, p...
Submit a Support Ticket
LLM Pulse has a built-in support ticket system. Submit questions, report issues, or request help directly from the pl...
Core Analytics
The Overview dashboard: your AI visibility over time
The Overview is the main analytics page for each project. It shows your brand's AI visibility trends over time with i...
Track which sources AI models cite for your brand
Citations are the URLs that AI models reference when generating responses. Tracking citations helps you understand wh...
User flows
How to delete a project
To delete a project in LLM Pulse, open Project Settings from the left sidebar under Preferences, then use the Delete ...
How to invite team members
Add team members to your LLM Pulse account from the Team Members page, with unlimited seats on every plan. Invite tea...
How to add prompts to a project
Adding prompts in LLM Pulse is intentionally simple.
How to create a project
A project is how you track one brand across AI search engines. This guide walks through creating one in LLM Pulse, fr...
How to change the interface language
Choose English, Spanish or Portuguese on the public website, or Portuguese (Portugal) and Portuguese (Brazil) in the ...
How to change a project domain
Update a project's owned domain from Project Settings, reprocess past citations for the new website and optionally ke...
How to add additional owned domains
Add up to 10 more domains whose citations count as your brand's, next to your main website, and reprocess past citati...
Reports & Analysis
Sentiment Analysis: how positively AI describes your brand
Sentiment Analysis classifies how AI models discuss your brand and shows how many detected mentions have a sentiment ...
AI Model Insights: visibility across ChatGPT, Gemini & Perplexity
AI Model Insights is a matrix view that compares brands and competitors across all tracked AI models. It helps you id...
AI Traffic: measure the visits AI search sends to your site
AI Traffic connects your web analytics to LLM Pulse, showing how much traffic AI search engines send to your website....
Reputation Reports: how AI models perceive your brand
Reputation Reports provide a comprehensive AI-generated analysis of how your brand is perceived across multiple dimen...
Mobile App Store Analysis: when AI cites your App Store & Google Play apps
Mobile App Store Analysis tracks when AI models cite your mobile apps from the App Store or Google Play inside the Mo...
Local Businesses: see which places AI recommends
Local Businesses lists the shops, restaurants and services AI models recommend for your prompts, how often each appea...
Shopping: track your products in AI shopping results
Shopping tracks the products ChatGPT and Alexa for Shopping return for your prompts. See which models surface each pr...
YouTube Intelligence: channels and videos cited by AI
YouTube Intelligence shows which YouTube channels and videos shape the answers to your tracked prompts, including how...
Reddit Intelligence: the Reddit threads AI cites about your brand
Reddit Intelligence surfaces the Reddit threads AI models cite when answering your tracked prompts, so you can see wh...
ChatGPT Ads: track sponsored ads in your category
ChatGPT now shows sponsored ads inside its responses. LLM Pulse captures ads confirmed as rendered for your tracked p...
Agent Analytics (AI Bot Crawler Tracking)
Agent Analytics shows which AI crawlers are hitting your website and how often. Connect Cloudflare or Bunny CDN, set ...
Custom Reports (Shareable Links and Weekly Emails)
Compose a report from your LLM Pulse charts, publish it as a shareable link anyone can open, and schedule a weekly em...
Query Fan Out: the searches AI models run to answer prompts
When an AI model answers a prompt, it often runs several internal web searches first. Query Fan Out shows you those s...
Owned Media (Apps & Social Citations)
Owned Media shows how often AI models cite your App Store and Google Play listings and your social profiles, compared...
Top Spanish News Outlets cited by AI
A daily citation ranking of Spanish media, with a rolling seven-day window and filters by AI model.
Tools
GEO Testing
GEO Testing measures how SEO and content changes affect AI visibility through structured time-based and split tests.
Prompt Research
Prompt Research gives you 10 ways to add prompts, from manual entry and CSV import to AI-powered generators.
GEO Optimization Suite
The GEO Optimization Suite is a collection of 10 tools designed to help you optimize your website for AI search engin...
Annotations: mark events on your AI visibility charts
Annotations add context to your timeline charts by recording important events and selected project changes.
LLM Pulse Agent (AI Chat Assistant)
The LLM Pulse Agent is an in-app AI analyst. Ask it anything about your project data in plain language, in any langua...
AI Text Cleaner
The free AI Text Cleaner removes invisible characters, unusual spacing, punctuation variants, and optional Markdown w...
AI Watermark Remover
The free AI Watermark Remover finds invisible characters hidden in text, decodes the messages they carry, and removes...
How to use the ChatGPT Ads Library
The ChatGPT Ads Library is a free research tool for finding sponsored ads observed in ChatGPT and comparing advertise...
Create tags with AI
Use AI to group project prompts by theme, then review and edit each tag's prompt assignments before saving.
Content & Recommendations
Recommendations: an action plan to improve AI visibility
Recommendations provides AI-generated, evidence-based suggestions to improve your brand's visibility in AI search. It...
GEO Writer
GEO Writer uses AI to generate content based on your project data. It draws on prompt results, mentions, citations, a...
Organization
Manage competitors and matching names
The Competitors page lets you manage the brands you track alongside yours. Add competitors manually, use AI suggestio...
Work with multiple projects, brands & locales
LLM Pulse supports multiple projects within a single account. Each project represents a brand or website you want to ...
Account & Team
Account Settings
Account Settings lets you manage your personal profile, security, and display preferences. Access it from the profile...
Plans & Billing
Use Plans & Billing to review usage, change your plan, choose weekly or daily tracking, manage add-ons, update paymen...
Buy Extra Prompts or Projects
Add prompt or project capacity without changing plans. Purchases apply after payment, while removals take effect at y...
Add More AI Models
Every plan includes five AI models. Paid accounts can buy supported add-ons from Plans & Billing or ask the team abou...
Manage Payment Methods and Invoices
Plans & Billing shows your payment method and recent invoices. Use the billing portal for billing details and the ful...
API keys: authenticate REST, CLI, SDKs, and MCP
API Keys authenticate your programmatic access to LLM Pulse data. Use them with the REST API, native Rust CLI, offici...
Export your data and PDF reports
Export table data to CSV or Excel, or create branded PDF reports from key analysis pages. Every finished file appears...
Dark mode
Switch the app to a dark theme, keep it light, or let it follow your device. The choice is saved to your account and ...
Sign in with Enterprise SSO
Use your organization's Entra ID or Okta sign-in for your existing LLM Pulse account.
Open a table in Google Sheets
Open any data table as a new spreadsheet in your own Google Drive, with the same rows and columns as the Excel export.
Integrations & API
REST API Overview
The LLM Pulse REST API provides programmatic access to your AI visibility data. Use it to build custom dashboards, au...
LLM Pulse CLI: query AI visibility data from the terminal
The LLM Pulse CLI provides command-line access to your AI visibility data. Use it for scripting, automation, and inte...
How to Use the Looker Studio Connector
Connect LLM Pulse to Looker Studio to build and share live AI visibility dashboards: setup in two choices, available ...
LLM Pulse SDKs: official API clients
Build LLM Pulse integrations with generated, typed clients for 12 major programming languages. Available on Scale pla...
Connect Your AI via MCP (ChatGPT, Claude & More)
MCP (Model Context Protocol) lets you query your LLM Pulse data from inside ChatGPT, Claude, Gemini, Cursor, and othe...
How to Use the Power BI Connector
Connect LLM Pulse to Power BI with the private beta Power Query connector for AI visibility dashboards and scheduled ...
How to Connect LLM Pulse to Tableau
Bring your AI visibility data into Tableau using the CSV output of the LLM Pulse API: setup, the tables you can build...
Connect LLM Pulse to the ChatGPT App
Connect LLM Pulse to the ChatGPT app via the direct link and OAuth. It works on every plan without an API key; ChatGP...
How to Use LLM Pulse for Shopify
Install LLM Pulse for Shopify, connect it with an API key, and see AI visibility, products in AI shopping results, pr...
Enterprise
Full whitelabel: run LLM Pulse under your own brand
Full Whitelabel lets you rebrand LLM Pulse completely with your own identity. Your clients see your brand, your domai...
Analytics Assistant in embedded portals
The embedded Analytics Assistant answers read-only questions about one project's AI visibility data without exposing ...
Popular topics
Jump straight to the features and tools customers ask about most.
How mention rate and the AI visibility score are calculated across models.
How LLM Pulse scores the tone of every answer that mentions your brand.
Track which URLs AI models cite and which sources win answers.
Benchmark your visibility against competitors, answer by answer.
Pull your data programmatically or connect AI agents via MCP.
Run client-facing portals under your own brand and domain.
Run a free scan to see how your brand shows up in AI answers.
Compare Starter, Growth, Scale, Scale+, Scale++, and Enterprise plans.
Still need help? Talk to us
Cannot find what you are looking for? Our team is happy to help with setup, metrics, integrations, or anything else.
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