Sentiment Tracking

Track how AI feels about your brand

Monitor sentiment in AI-generated responses about your brand. Identify positive trends, catch negative mentions early, and understand how AI models perceive your company.

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Why Sentiment Tracking Matters

AI models are shaping public perception. Make sure they're telling your story the right way.

Sentiment Analysis

Track Brand Perception

See whether AI models describe your brand positively, negatively, or neutrally across different prompts and contexts.

Reputation Management

Protect Your Brand

Get alerted to negative sentiment or misinformation before it spreads to millions of AI users.

Trend Analysis

Monitor Sentiment Trends

Track how sentiment changes over time and correlate shifts with PR campaigns, product launches, or news events.

Early Warning

Catch Issues Early

Identify emerging negative sentiment patterns and respond before they become widespread.

Competitive Intel

Compare vs Competitors

Benchmark your sentiment against competitors and understand relative brand perception.

PR Impact

Measure Campaign Impact

Track how PR campaigns and announcements affect sentiment in AI responses.

How Sentiment Tracking Works

Automatically monitor and analyze sentiment in every AI response mentioning your brand.

1

Configure Brand Tracking

Set up monitoring for your brand, products, executives, and key topics across major AI platforms.

2

AI Analyzes Every Mention

Our system automatically analyzes sentiment in every AI response, categorizing mentions as positive, negative, or neutral.

3

Identify Patterns & Trends

See sentiment trends over time, drill down into specific topics, and understand what drives positive or negative perception.

4

Take Action

Use insights to guide PR strategy, create corrective content, or amplify positive sentiment.

Sentiment Tracking Use Cases

How teams use sentiment tracking to protect and enhance their brand.

Crisis Management

Monitor for sudden sentiment shifts and respond quickly to emerging reputation threats in AI responses.

Product Launch Tracking

Measure how AI describes your new products and whether the messaging aligns with your positioning.

PR Campaign Measurement

Track whether your PR efforts improve sentiment and brand perception in AI-generated content.

M&A Due Diligence

Understand how AI perceives potential acquisition targets or assess your own brand before a transaction.

Protect your brand reputation in AI

Start tracking sentiment today and ensure AI models represent your brand accurately.

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