How to change a project domain

Each LLM Pulse project tracks one brand and one owned domain. Change the domain when your website moves to a different domain or subdomain. This does not add a second owned website to the same project.

Change the domain

  1. Open Preferences > Project Settings.
  2. Stay on the General Information tab.
  3. Find URL and select Change domain.
  4. Enter the new domain or subdomain.
  5. Choose whether to keep the old domain as a competitor.
  6. Review the warning and select Change domain.

Only the account owner can make this change. A project's domain can be changed once every 7 days. The page shows the exact date when another change becomes available.

What happens after the change

  • The new domain becomes the project's owned domain.
  • Past citations are reprocessed against the new domain.
  • The old domain stops counting as owned.
  • The project's brand settings and prompts remain unchanged.
  • Citation metrics may change and may be temporarily unavailable during processing.

If you keep the old domain as a competitor, its citations remain available in competitor views. It does not receive brand mentions and it does not give the project two owned domains.

After the change, choose the brand's URL matching rule under Preferences > Project Settings > General Information. Domain and all subdomains includes the registrable domain and every subdomain. Exact hostname includes only the configured hostname. Exact hostname and path also limits ownership to a case-sensitive path prefix such as /es.

After a website migration

Redirect each old URL to its equivalent URL on the new domain. Keep the redirects active while users and search engines move to the new site.

Was this article helpful?

If something is still unclear or you spotted an issue, let us know and we will improve this guide.

Get in touch

Start tracking your AI visibility

See how your brand appears across ChatGPT, Perplexity, Gemini, and Google AI. Start your 14-day free trial in minutes.

Start Free Trial
14-day free trial
Cancel anytime

Not ready to buy yet? Schedule a demo and discover LLM Pulse with our founders