GEO Optimization Suite

The GEO Optimization Suite is a collection of 9 tools designed to help you optimize your website for AI search engines. Each tool analyzes a different aspect of your site's AI readiness.

With the GEO Optimization Suite, you can:

  • Generate and validate your llms.txt and robots.txt so AI crawlers can find and use your content
  • Check whether AI bots can actually crawl and render your key pages
  • Audit your schema markup and content structure for AI readiness
  • Fix the technical gaps that stop AI models from citing your site
GEO Optimization suite in LLM Pulse with analysis types: llms.txt, robots.txt, crawlability, schema, content, discoverability, structure, shopping feed and AI visibility

You switch between the tools using the tab navigation at the top of the GEO Optimization page. Each tab below covers one analysis type.

AI Visibility Report

Generates a comprehensive visibility report for any domain, showing how it appears across AI models. Available as a free public tool and within the dashboard.

llms.txt Generator

Creates an llms.txt file for your website, a markdown document that helps AI models understand your site's official content efficiently.

robots.txt Checker

Analyzes your robots.txt file to check whether AI crawlers (GPTBot, ClaudeBot, GoogleOther, etc.) are allowed or blocked.

GEO Crawlability Checker

Compares static HTML vs JavaScript-rendered content to identify what AI crawlers can actually see on your pages.

Cookie consent banners are excluded from this comparison automatically. Consent platforms like Cookiebot or OneTrust inject their banner and cookie declaration with JavaScript, which can add thousands of words of boilerplate to the rendered page and would otherwise make the content parity score look much worse than it really is. When a consent banner is detected, the report shows a note with the number of words excluded.

Schema & Structured Data Analyzer

Checks your structured data markup for AI optimization, validates schema.org types, product data, and FAQ markup.

Content Readiness Checker

Analyzes whether your content is structured and formatted in a way that AI models can easily cite.

Discoverability & Authority Report

Evaluates your domain's authority signals and discoverability across AI search platforms.

Site Structure Report

Analyzes your internal linking structure and site architecture for AI crawlability.

ChatGPT Shopping Feed Checker

Validates your product feed for ChatGPT Shopping compatibility.

How to use it

  1. Navigate to GEO Optimization in the sidebar (under Optimization)
  2. Select a tool from the tab navigation
  3. Enter a URL or domain to analyze
  4. Review the generated report with scores and recommendations
  5. Reports can be shared via unique public URLs

Tips & notes

  • Most GEO tools are available on all plans with rate limits (1-2 reports/day for free users, unlimited for paying customers)
  • Reports include actionable recommendations specific to each tool
  • Results are emailed to you and accessible via shareable links
  • Some tools (like Crawlability) use headless browser rendering and may take 30-60 seconds
  • If a site behind strict bot protection returns inaccurate reports, open Project Settings and turn on Crawler Identification. Our GEO and crawlability crawlers will then fetch that project's site with a fixed, self-identifying User-Agent that your team can allowlist in your firewall or bot protection (for example Cloudflare), so reports reflect your real content instead of a challenge page. The toggle is off by default

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