Last updated: July 13, 2026
In the past year, several tools have emerged to help brands understand how they appear in the new world of AI search. Two of the most talked about are Omnia and LLM Pulse. Both made in Spain.
Table of Contents
Both share a common mission: bringing transparency to a search experience where results are no longer just “10 blue links” but AI-generated answers.
In this post, we compare both platforms based on publicly available information from their websites and documentation as of July 2026. Omnia’s site could not be reached during the latest check, so its details reflect the most recently accessible pricing information. While Omnia has raised €3.5M in VC funding, LLM Pulse remains bootstrapped and has focused on shipping features instead of fundraising.
Background on both companies
About Omnia
Omnia is a Spanish startup led by Daniel Espejo (Founder & CEO) and Miguel Fernández (CTO). The project first appeared publicly in early 2025, with its official go-to-market phase starting around August-September 2025.
In October 2025, Omnia announced a €3.5 million pre-seed round led by Visionaries Club, with participation from KFund, Baobab Ventures, and angel investors including Carles Reina (ElevenLabs), Paulo Rodriguez (Vanta), and Hugo Arévalo (ThePower).
About LLM Pulse
LLM Pulse is a 3-founder project led by Daniel Peris, Esteve Castells, and Adrián Rojas. The team publicly introduced the product with a “HELLO WORLD” post on July 28, 2025, noting they had actually gone live two weeks earlier, on Tuesday, July 15, 2025.
The LLM Pulse team brings many years of combined experience in SEO, SaaS, and AI-related product development.
On funding, the founders state they are bootstrapped: ”no outside funding, just time and focus.” This has allowed them to focus entirely on building features customers actually need, rather than chasing investor milestones.
Today, LLM Pulse serves teams in fintech, marketplaces, SaaS, and marketing agencies across multiple countries.
Short overview
Omnia positions itself as an “AI engine search optimization” platform. It monitors mentions and citations across ChatGPT, Perplexity, Gemini, Google AI Overviews, and Google AI Mode. It tracks brands vs. competitors and offers daily monitoring. Topic discovery is available, and Omnia now lists sentiment and export on Pro. The sharper comparison is tiering: Growth remains lighter, while sentiment/export require higher plan access.
LLM Pulse is a comprehensive AI search visibility platform. It captures full LLM answers (including mentions and citations), provides competitive benchmarking, Share of Voice, prompt suggestions and GEO Writer on every plan, Web Analytics and App Tracking from Growth, and API plus Looker Studio access from Scale. It tracks ChatGPT, Perplexity, Gemini, Google AI Mode, and Google AI Overviews. Brand Sentiment is available from Growth.
Both tools work for any country and language.
Common ground
- Both tools allow brands to track mentions and citations (websites / URLs) across AI models.
- Both help teams monitor brand performance across AI answers.
- Both seek to bring clarity to a fast-changing search market.
- Both help marketing, comms and PR teams identify opportunities.
Feature comparison: what’s actually live?
This is where the platforms differ in scope and plan access.
LLM Pulse features (all live)
- Tracking & analytics: Prompt tracking, brand visibility scores, citation analysis and Models Comparison on every plan; sentiment and web analytics from Growth
- Content & intelligence: GEO Writer, content recommendations
- Discovery & research: AI prompt suggestions, prompt research, query fan out, and Reputation monitoring from Scale
- ChatGPT Shopping & ChatGPT Entities: entity-level brand framing on every plan and product tracking from Scale
- GEO Testing (Scale+): test content changes and measure their AI-visibility lift before rolling them out site-wide
- Platform & integrations: MCP, exports, and tags on every plan; annotations and app tracking from Growth; API, Looker Studio, and CLI from Scale
- Extra services: One-time prompt research, agency white-label arrangements, and the Query Detector Chrome extension
- Free tools: AI Visibility Report
Omnia features
- Topic discovery
- Brand performance monitoring
- Citation tracking
- Daily monitoring
- Sentiment analysis: listed on Pro and Enterprise
- Data export: Pro plan only (€279/month)
Omnia vs. LLM Pulse: plans, features & pricing
Omnia
| Plan | Main Inclusions | Notes |
|---|---|---|
| Growth, 79€/mo | Up to 25 prompts; unlimited countries/languages; brand + competitor tracking; citation monitoring; supports ChatGPT, Perplexity, Google AI Overviews; daily monitoring. | Transparent entry-level option; 14-day free trial; some features require higher plans. |
| Pro, 279€/mo | Up to 100 prompts; everything in Growth plus sentiment and export access. | Higher capacity and closer support; significant price increase. |
| Enterprise, custom pricing | Custom prompt limits and tailored setup. | Geared toward larger organizations; price depends on scope. |
In this link, you’ll find some alternatives to Omnia.
LLM Pulse
| Plan | Main Inclusions | Notes |
|---|---|---|
| Starter, 49 €/mo (or 490 €/year ≈ 40.83 €/mo) | 1 project; 50 tracked prompts; 50 responses/week per model; weekly tracking; 5 competitors; unlimited team members; covers ChatGPT, Perplexity, Gemini, Google AI Mode, Google AI Overviews. | Lowest entry price; suitable for individuals or small teams. |
| Growth, 99 €/mo (or 990 €/year ≈ 82.50 €/mo) | 2 projects; 150 tracked prompts; 150 responses/week per model; weekly tracking; 10 competitors; unlimited team members. | Balanced option for growing teams. |
| Scale, 299 €/mo (or 2,990 €/year ≈ 249.17 €/mo) | 5 projects; 450 tracked prompts; 450 responses/week per model; weekly tracking; 15 competitors; unlimited team members. | Best fit for mid-size organizations. |
LLM Pulse also offers larger self-serve plans: Scale+ (€599/mo, 1,200 prompts) and Scale++ (€1,199/mo, 2,400 prompts), plus Enterprise with more projects, on-demand models, and white label options.
Key takeaways
- Entry-level pricing: LLM Pulse starts at 49€ (50 prompts) vs Omnia at 79€ (25 prompts), that is twice the prompt allowance at a lower list price.
- Cost per prompt: LLM Pulse = €0.98/prompt. Omnia = €3.16/prompt. Omnia’s entry plan has a per-prompt list price about 3.2 times higher.
- AI models: LLM Pulse includes Gemini on all plans. Omnia lists Gemini as enabled on request.
- Team members: LLM Pulse offers unlimited team members on all plans. Omnia doesn’t specify limits.
- Data exports: Included in all LLM Pulse plans. Omnia requires Pro (€279/month).
- Sentiment analysis: Available from LLM Pulse Growth. Omnia lists it on Pro and Enterprise.
- Integrations: LLM Pulse has Looker Studio and API access from Scale. Omnia has API documentation but does not list a Looker Studio connector.
Where LLM Pulse has a clear lead
- Model coverage: 5 default models (ChatGPT, Perplexity, Gemini, Google AI Mode, Google AI Overviews). Omnia lists Gemini as enabled on request.
- Sentiment analysis: Live, included from the Growth plan. Omnia now lists it on their Pro tier.
- Data exports: CSV and Excel exports on all plans. Omnia gates this behind their €279/month Pro plan.
- Looker Studio (Scale+): Native connector for custom dashboards and client reporting. Omnia does not list this integration.
- API access (Scale+): Available for integrations and custom workflows.
- App store tracking (Growth+): Monitor iOS App Store and Google Play visibility.
- Web analytics integration (Growth+): Connect AI visibility data with supported analytics platforms.
- GEO Writer: Content briefs, drafts, and updates based on visibility gaps.
- Query fan out: See retrieval subqueries exposed by AI responses.
- White label: Available through an agency or white-label arrangement.
- Chrome extension: Query Detector captures web-search queries exposed in ChatGPT responses.
- Free AI visibility report: Get a snapshot of your brand’s AI visibility without signing up.
- Unlimited team members: Collaborate without per-seat pricing.
- Transparent limits: Clear weekly response caps per model published on pricing page.
Where Omnia currently positions itself
- Daily monitoring by default: Omnia emphasizes daily tracking cadence.
- Topic discovery: Highlights “discover the most searched AI topics related to your brand” in their Growth plan.
- VC backing: €3.5M funding may appeal to enterprise buyers who prioritize vendor stability over feature depth.
The tiering problem
One pattern we’ve observed: Omnia now lists sentiment analysis and export on Pro, while Growth remains lighter. For buyers, the practical question is not only whether a feature exists, but which plan includes it.
At LLM Pulse, sentiment analysis is available from Growth, while other workflows have their own published plan gates.
Daily vs. weekly tracking: what actually matters
Omnia promotes daily monitoring as a key differentiator. Here’s our perspective:
When it comes to AI visibility, changes from one day to the next are usually small. This is especially true in Google AI Mode, which external analyses show to be more stable than AI Overviews.
In our experience, looking at the data on a weekly basis gives the clearest picture. It avoids the noise of minor daily fluctuations and provides the right balance for making strategic decisions.
Weekly insights are enough to guide messaging, content, and citation strategy. Daily tracking still has its place, for example, during specific campaigns or crisis monitoring, but for long-term brand visibility, it rarely changes the outcome.
LLM Pulse offers daily tracking on demand for teams that need it. We just don’t believe it should be the default for everyone.
Which tool is right for you?
Choose LLM Pulse if you need…
- Feature depth: Tracking, content, testing, and integration workflows in one platform.
- Sentiment analysis: Available from the Growth plan.
- Better entry-level value per prompt: About 3.2 times lower per-prompt list price than Omnia Growth.
- Gemini coverage: Included in all plans.
- Data exports without upselling: CSV/Excel on all plans, not locked to €279/month.
- Looker Studio integration: Build custom dashboards and client reports from Scale.
- API access: Integrate with your existing tech stack from Scale.
- App store tracking: Monitor mobile app visibility from Growth.
- White label options: For agencies building client-facing products.
- Unlimited team members: Collaborate without per-seat pricing.
- Regular product updates: LLM Pulse continues to add and refine features.
Consider Omnia if…
- You specifically need daily monitoring as the default.
- You’re interested in topic discovery as a primary use case.
- You prefer VC-backed vendors for procurement reasons.
- You are comfortable with sentiment and export access living on higher tiers.
Final words
We built LLM Pulse because we saw a gap in the market: teams needed deep AI visibility analytics, not just surface-level tracking. While others raised millions and tiered important workflows, we focused on shipping practical features in one stack.
The numbers speak for themselves:
- Tracking, content, testing, and integration workflows in LLM Pulse
- 5 default AI models, with Gemini included by default
- €0.98 per prompt on LLM Pulse Starter vs €3.16 on Omnia Growth
- Sentiment available from LLM Pulse Growth
- Data exports on all plans vs Pro-only (€279/month)
- Unlimited team members vs unspecified
If you’re evaluating AI visibility tools, we’d encourage you to try both. Start a free trial on LLM Pulse and see the difference for yourself. Compare each current plan against the models and workflows you need before choosing.
FAQ
What is the main difference between LLM Pulse and Omnia?
LLM Pulse offers a more complete and mature product with a wider set of live features and deeper analytics, while Omnia focuses on core tracking with daily monitoring and higher-tier sentiment and exports.
Which platform offers better value: LLM Pulse or Omnia?
LLM Pulse delivers significantly better value, with more prompts, more features, and lower cost per prompt, making it a more efficient option for most teams.
What makes LLM Pulse stronger as an AI visibility platform?
LLM Pulse stands out for its depth: features like Brand Sentiment from Growth, Query fan out, GEO Writer, and plan-gated integrations provide actionable insights rather than just surface-level tracking.
When could Omnia be a valid option compared to LLM Pulse?
Omnia may fit in very specific scenarios, such as when daily tracking is the primary requirement or vendor backing is a deciding factor. For most teams, however, check its current feature list and plan limits against your requirements.
Do both platforms cover the same AI search ecosystem?
Both platforms track key AI search environments, but LLM Pulse includes broader coverage in practical terms (including Gemini) and focuses on delivering more complete and usable data across those systems.
How many AI models does LLM Pulse track vs Omnia?
LLM Pulse tracks 5 models on all plans (ChatGPT, Perplexity, Gemini, Google AI Mode, AI Overviews) and up to 10 with Enterprise add-ons. Omnia lists Gemini as enabled on request, so confirm the exact model mix for your plan before buying.
Which is more cost-effective: LLM Pulse or Omnia?
LLM Pulse Starter has a per-prompt list price about 3.2 times lower than Omnia Growth. At €49/month for 50 prompts (€0.98/prompt) vs Omnia’s €79/month for 25 prompts (€3.16/prompt), LLM Pulse delivers more prompts, more models, and more features for less.
