Google Analytics 4 over MCP

Connect Google Analytics 4 to your AI visibility over MCP

LLM Pulse links Google Analytics 4 to measure AI traffic, the visits arriving from ChatGPT, Perplexity, Gemini and other AI assistants. Through the Model Context Protocol, any AI agent reads that traffic with get_ai_traffic and connects it to your AI visibility. One OAuth sign-in, no API key.

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Connect your AI client

Paste this URL into your AI client's MCP or connectors settings, then sign in to LLM Pulse. Your AI traffic tools appear once Google Analytics is connected on Scale and above.

https://api.llmpulse.ai/api/v1/mcp
https://api.llmpulse.ai/api/v1/mcp

Connect to

Features

From AI answers to the traffic they drive

GA4 tells you who arrives from AI assistants. LLM Pulse tells you why, the mentions, citations and answers behind those visits, all readable by an AI agent over MCP.

Measure AI traffic

Connect GA4 and LLM Pulse identifies the visits that arrive from AI assistants like ChatGPT and Perplexity, separated from classic organic and direct.

Ask in natural language

Query your AI traffic and visibility by simply asking. Compare sources, find your best converting assistant or surface gaps without opening a dashboard.

Connect answers to visits

Read mentions, citations and share of voice next to the traffic GA4 records, so you can tie a visibility win to the sessions and conversions it created.

Always the latest numbers

Agents read the same synced data as your AI Traffic dashboard. No stale CSV exports and no manual refresh.

OAuth, no API key

Connect once with OAuth 2.1, tokens refresh automatically, and you can revoke access anytime.

Works in every client

ChatGPT, Claude, Gemini, Cursor, Windsurf and custom agents all read the same endpoint.

What agents can read

AI traffic and the visibility behind it

Your GA4 connection powers the AI Traffic dashboard. Over MCP, agents read that traffic with get_ai_traffic, plus the AI visibility metrics that explain it.

AI traffic from GA4

Scale and above

The visits AI assistants send to your site, measured from your connected GA4 property.

  • get_ai_traffic

    Per-day users, sessions and conversions grouped by AI source, with totals and conversion rate.

Visibility over time

  • get_timeseries

    Mentions, visibility, citations and sentiment day by day, for you and competitors.

  • get_sov

    Share of Voice, your share of mentions versus competitors.

  • get_summary

    Total, min, max and latest value for any metric over a period.

Per model breakdown

  • get_ai_model_summary

    Compare mentions, citations, sentiment and visibility across every AI model in one call.

  • get_ai_model_position_distribution

    Where you rank, position one, two, three and beyond, per model.

Citations and sources

The pages and domains that earn your AI traffic.

  • get_top_sources

    Domains ranked by responses or by average mention rate.

  • list_citations

    URLs cited in answers that mention your brand.

  • get_cited_url_details

    URL-level citation intelligence with page-cache metadata.

Connect Google Analytics 4 in a few clicks

Connect GA4 to LLM Pulse, then point any AI client at the MCP endpoint.

  1. 1

    Connect Google Analytics 4

    Link your GA4 property to your LLM Pulse project. LLM Pulse classifies the sessions that arrive from AI assistants as AI traffic.

  2. 2

    Add the MCP URL to your AI client

    Paste https://api.llmpulse.ai/api/v1/mcp into the connector or MCP settings of ChatGPT, Claude, Gemini or Cursor.

  3. 3

    Sign in once with OAuth

    Approve access in the browser window your client opens. No API key to copy, tokens refresh automatically.

  4. 4

    Ask how AI answers turn into visits

    Have the agent read your AI traffic, visibility and competitors, and connect the answers to the sessions and conversions they drive.

What you can do with GA4 and MCP

From a quick question to a fully automated workflow, GA4 and MCP turn your AI traffic into something any assistant can read and act on.

Tie visibility to visits

See whether rising mentions in ChatGPT match a rise in AI traffic, and which assistants drive the most engaged sessions.

Automated traffic reports

Have an agent brief a weekly readout that pairs AI visibility with the AI traffic GA4 records.

Catch drops early

Let an assistant flag when visibility falls so you can expect the AI traffic dip before it shows in GA4.

Prioritize content

Find the citations and sources winning AI traffic, then brief or draft more with GEO Writer in the same thread.

"After noticing rising visits from various LLMs in GA4, we needed visibility into those black boxes: which models were mentioning us, in which answers, and how that was changing over time. LLM Pulse gave us the clarity to understand our brand's evolution across AI models and to shape new strategies to boost our exposure."

Victor Hernández

Victor Hernández

Casa Batlló

LinkedIn

Frequently Asked Questions

Everything you need to know about connecting Google Analytics 4 to AI agents over MCP.

Ready to connect GA4 to your AI visibility?

Connect Google Analytics 4, point any AI assistant at LLM Pulse over MCP, and see how AI answers turn into traffic. Free on every plan, AI traffic on Scale and above.

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