We asked ChatGPT to write an objective comparison of LLM Pulse (that’s us) and PromptWatch, an Amsterdam-based AI visibility tracking platform. Below is the output we received, reviewed for factual accuracy and updated where public claims are ambiguous.
Choosing the right AI visibility tracking platform depends on your priorities: pricing, AI model coverage, integrations, and specific features. In this post, we compare LLM Pulse and PromptWatch side by side to help you understand which platform better suits your needs.
Table of Contents
Latest review: 23rd of January, 2026.
TL;DR
- Business model: LLM Pulse is bootstrapped. PromptWatch is VC-funded ($1.4M seed round in September 2025).
- Coverage: Both platforms track multiple AI models. PromptWatch includes 9 AI platforms on all plans. LLM Pulse includes 5 on standard plans (ChatGPT, Perplexity, AI Overviews, AI Mode, Gemini) with more on Enterprise.
- Pricing: LLM Pulse is significantly cheaper at comparable prompt counts (e.g., 100 prompts: €99 vs. $165 = ~40% cheaper).
- Unique features: PromptWatch offers AI-generated articles and crawler log analysis. LLM Pulse offers Brand Sentiment, Query fan out, app store tracking, and white label.
- Cadence: Both offer daily prompt refresh.
- Integrations: Both offer Looker Studio.
Company overview
LLM Pulse
- Founded: 2024
- Headquarters: Barcelona, Spain
- Funding: Bootstrapped
- Focus: Accuracy-first AI visibility tracking with auditable data, Brand Sentiment, and strong integrations
PromptWatch
- Founded: March 2025 by Gijs de Groot and Klaas Foppen
- Headquarters: Amsterdam, Netherlands
- Funding: $1.4M seed round (September 2025) led by Arches Capital
- Focus: Comprehensive AI visibility monitoring with unique crawler log analysis and AI content generation
- Notable clients: Independer, Monks, Brunel, Erasmus University
- Traction: 5,700+ brands using the platform
AI model coverage comparison
| AI model | LLM Pulse (all plans) | PromptWatch (all plans) |
|---|---|---|
| ChatGPT | ✅ | ✅ |
| Perplexity | ✅ | ✅ |
| Google AI Overviews | ✅ | ✅ |
| Google AI Mode | ✅ | ✅ |
| Gemini | ✅ | ✅ |
| Claude | Enterprise | ✅ |
| Meta Llama | Enterprise | ✅ |
| DeepSeek | Enterprise | ✅ |
| Grok | Enterprise | ✅ |
Summary: PromptWatch includes 9 AI models on all plans. LLM Pulse includes 5 on standard plans (the most commercially significant platforms) and reserves Claude, Meta, DeepSeek, and Grok for Enterprise.
Our take: For most brands, the 5 platforms LLM Pulse tracks (ChatGPT, Perplexity, AI Mode, AI Overviews, Gemini) represent the vast majority of AI search volume. Claude, Meta Llama, DeepSeek, and Grok are growing but still account for a small fraction of consumer AI queries. If you specifically need those platforms, PromptWatch includes them on all plans.
Pricing comparison
LLM Pulse
| Plan | Price | Prompts | AI models | Key features |
|---|---|---|---|---|
| Starter | €49/month | 40 | 5 | Unlimited seats, all core features |
| Growth | €99/month | 100 | 5 | + Looker Studio |
| Scale | €299/month | 300 | 5 | + Priority support |
| Enterprise | Custom | Custom | 10+ | + Claude, Meta, DeepSeek, Grok |
PromptWatch
| Plan | Price (annual) | Prompts | Websites | Team seats |
|---|---|---|---|---|
| Essential | $74/month | 50 | 1 | 1 |
| Professional | $165/month | 150 | 2 | 2 |
| Business | $415/month | 350 | 5 | 5 |
| Enterprise | Custom | Custom | Custom | Custom |
Note: PromptWatch prices shown are annual billing. Monthly billing is approximately 20% higher.
Cost comparison (illustrative)
| Prompt volume | LLM Pulse | PromptWatch | Difference |
|---|---|---|---|
| ~50 prompts | €49/month (Starter) | $74/month (Essential) | LLM Pulse ~30% cheaper |
| ~100 prompts | €99/month (Growth) | $165/month (Professional) | LLM Pulse ~40% cheaper |
| ~300 prompts | €299/month (Scale) | $415/month (Business) | LLM Pulse ~28% cheaper |
Annual savings at 100 prompts: Approximately €800-1,000/year choosing LLM Pulse over PromptWatch, depending on exchange rates.
Team seats: LLM Pulse includes unlimited team seats on all plans. PromptWatch limits seats to 1-5 depending on plan tier. For teams larger than 2 people, this is a significant difference.
Feature comparison
| Feature | LLM Pulse | PromptWatch |
|---|---|---|
| AI models (base plans) | 5 | 9 |
| Brand Sentiment | ✅ Live | — |
| Query fan out | ✅ | — |
| AI-generated articles | ✅ | ✅ (5-30 per month) |
| Crawler log analysis | ✅ | ✅ (Professional+) |
| Content optimization | ✅ | ✅ |
| Technical optimization | — | ✅ |
| Visitor analytics (AI traffic) | GA4 integration | ✅ Built-in (200K-10M) |
| Looker Studio | ✅ (Growth+) | ✅ (Professional+) |
| App store tracking | ✅ | — |
| White label | ✅ | — |
| Chrome extension | ✅ | — |
| Daily refresh | ✅ (on request) | ✅ (standard) |
| Team seats | Unlimited | 1-5 (plan-dependent) |
| Websites/projects | Plan-dependent | 1-5 (plan-dependent) |
| Free trial | ✅ 14 days | ✅ 7 days |
Where PromptWatch excels
- Broader AI model coverage: 9 AI platforms on all plans, including Claude, Meta Llama, DeepSeek, and Grok.
- Crawler log analysis: Unique feature that analyzes how AI bots crawl your website. Available on Professional ($165/month) and above.
- AI-generated articles: Built-in content generation (5-30 articles per month depending on plan). Useful for teams who want optimization recommendations converted directly into content.
- Built-in visitor analytics: Tracks AI-referred traffic without requiring GA4 setup. Limits range from 200K to 10M visits depending on plan.
- Technical optimization: Recommendations for improving your site’s technical readiness for AI crawlers.
- Third-party citation tracking: Tracks mentions from YouTube, Reddit, and news articles—not just your own website.
Where LLM Pulse excels
- Price efficiency: 28-40% cheaper at comparable prompt counts, with unlimited team seats included.
- Brand Sentiment: Explainable sentiment analysis across prompts and models—helpful for PR, product, and CX teams.
- Query fan out: See how AI models expand your prompts into sub-queries, revealing what users are actually asking.
- Unlimited team seats: No per-seat limits on any plan—important for agencies and larger marketing teams.
- App store tracking: Monitor iOS App Store and Google Play visibility (unique to LLM Pulse).
- White label: Agency-ready branded reports.
- Chrome extension: Quick access to AI visibility data while browsing.
- Longer free trial: 14 days vs. 7 days.
Unique PromptWatch feature: crawler log analysis
PromptWatch offers a distinctive feature that most AI visibility tools don’t have: crawler log analysis. This shows how AI bots (like GPTBot, ClaudeBot, PerplexityBot) actually crawl your website—which pages they visit, how often, and any crawl errors.
This is valuable for technical SEO teams who want to ensure AI crawlers can access their content effectively. It’s similar to analyzing Googlebot crawl behavior but for AI platforms.
Availability: Professional plan ($165/month) includes 25M log entries; Business plan ($415/month) includes 100M.
LLM Pulse alternative: We don’t offer crawler log analysis directly. Teams who need this functionality can use server log analysis tools alongside LLM Pulse.
Unique LLM Pulse feature: Brand Sentiment
LLM Pulse offers Brand Sentiment analysis—a consistent, explainable signal showing how AI models perceive and present your brand across tracked prompts.
This goes beyond simple mention tracking to answer: Is the AI recommending us positively? Neutrally? With caveats? The sentiment score is explainable—you can see exactly why a response was classified as positive, neutral, or negative.
Use cases: PR teams tracking brand perception, product teams monitoring feature sentiment, CX teams identifying issues before they escalate.
PromptWatch alternative: PromptWatch tracks mentions and citations but doesn’t offer dedicated sentiment analysis.
Who should choose what?
Choose LLM Pulse if…
- You want the best price-per-prompt with unlimited team seats.
- You need Brand Sentiment to track how AI perceives your brand.
- You’re an agency needing white label reports or have mobile apps requiring app store tracking.
- The 5 most-used AI platforms (ChatGPT, Perplexity, Gemini, AI Mode, AI Overviews) cover your needs.
- You have a team larger than 2 people and don’t want per-seat limits.
Choose PromptWatch if…
- You need broader AI model coverage on base plans (Claude, Meta Llama, DeepSeek, Grok).
- You want crawler log analysis to understand how AI bots access your site.
- You want AI-generated content built into the platform.
- You prefer built-in visitor analytics without GA4 integration.
- You’re tracking third-party citations from YouTube, Reddit, and news.
- You’re a small team (1-2 people) where seat limits don’t matter.
Summary: key trade-offs
| Factor | LLM Pulse advantage | PromptWatch advantage |
|---|---|---|
| Price | 28-40% cheaper | — |
| AI models (base) | — | 9 vs. 5 |
| Team seats | Unlimited | — |
| Brand Sentiment | ✅ Included | — |
| Crawler logs | — | ✅ Unique feature |
| AI content gen | — | ✅ Included |
| White label | ✅ | — |
| App store tracking | ✅ | — |
| Free trial | 14 days | 7 days |
Final thoughts
PromptWatch and LLM Pulse are both capable AI visibility platforms with different strengths. PromptWatch shines with broader AI model coverage and unique technical features like crawler log analysis. LLM Pulse delivers better value per euro with unlimited seats, Brand Sentiment, and features like app store tracking and white label.
For most marketing teams focused on the core AI platforms driving actual search volume (ChatGPT, Perplexity, Gemini, AI Mode), LLM Pulse offers more value at a lower price. For technical SEO teams who need crawler insights or teams specifically tracking Claude/Meta/DeepSeek, PromptWatch fills those gaps. If neither option fully fits your needs, you may also want to explore our guide to the best PromptWatch alternatives.
Both platforms have raised funding and are actively developing—expect continued feature additions from both sides.
Start your free evaluation: Try LLM Pulse free for 14 days
