Search / Discovery is changing fast. Millions of users are no longer scrolling through endless lists of blue links (and other stuff). Instead, they’re reading AI-generated summaries that sit at the very top of Google results. These are called Google AI Overviews — and starting today, you can track them directly on LLM Pulse.
Until now, LLM Pulse has given you clarity on how ChatGPT, Perplexity and Google AI Mode presented your brand or competitors. By adding this new layer of data, we’re extending that visibility into the most influential search engine on the planet.
What is Google AI Overviews?
Google AI Overviews is a feature in Google Search that uses large language models to generate concise summaries at the top of the results page. Instead of only listing links, the system analyzes and synthesizes information from multiple web sources, producing an AI-generated overview designed to address the user’s query directly. These overviews combine natural language generation with citation of relevant sources, making them a hybrid between classic search snippets and AI-driven answers.
Example:
What this update means for your business
With AI Overviews tracking, you can:
- Discover how your brand is surfaced inside Google’s AI summaries.
- Detect which competitors are highlighted and which domains are referenced.
- Find “visibility gaps” that signal new opportunities for content, PR, or partnerships.
Why AI Overviews matter
Because they appear before everything else. When users get a direct AI-generated answer at the top of Google, many don’t continue scrolling. If your brand isn’t mentioned or cited there, you may be invisible at the most critical point in the search journey.
Google’s approach is unique. Unlike dedicated AI platforms, AI Overviews are seamlessly integrated into the world’s most widely used search engine. This means billions of users will come across them — and your presence (or absence) directly shapes trust, authority, and click-throughs.
Generative Engine Optimization (GEO) is about visibility in a new arena: AI-generated search results. With features like Google AI Overviews, users often see an AI-crafted summary before anything else. The goal isn’t just to climb traditional rankings, but to make sure your brand is present and cited inside the answers people actually read and trust.
How it works in LLM Pulse
Every prompt you track on our platform now captures Google AI Overviews automatically. Mentions, citations, and competitor references are logged, so you get a clear picture of your brand’s footprint inside Google’s AI ecosystem. No extra setup required.
What’s next
Adding Google AI Overviews is one more step in building the most complete view of brand visibility across AI search. More models, more insights, and deeper analysis are on the roadmap.
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👉 Start tracking your AI Overviews visibility today with LLM Pulse
